PRODUCT
DESIGN
GCSE 2012: 100% A/A*
The
overriding aim of the Product Design course at Westminster is to produce fully
functioning, beautifully made products.
Product Design offers pupils a range of opportunities to develop
their traditional craft skills and learn modern computer aided manufacturing
techniques. In the 5th Form, pupils explore how designers are
inspired by nature and design and construct an acrylic MP3 Amplifier based on a
natural form. They move on to working with timber and metals, learning a variety
of fabrication, forming and CNC manufacturing techniques. In the Lower Shell
the practical skills learnt in the 5th form are built on during projects
based on Art Deco jewellery design using pewter, bending and moulding polymers,
lathe turning and lamination. During Lower Shell, the pupils are set more open
ended design briefs and encouraged to work independently by prototyping different
ideas before going into production. Rather than following a prescriptive list of instructions, pupils
in the Lower Shell focus on the development of design proposals, a skill that
is key to success at GCSE. In addition
to this, the pupils learn a range of communication techniques such as isometric
and orthographic projection and rendering.
The practical aspects of the course are
underpinned by an academically vigorous curriculum that encourages students to
draw from their knowledge of other areas such as the sciences and geography. In
addition to learning how to use a range of workshop tools, fabrication methods
and industrial manufacturing processes, students develop their understanding of
materials and their uses, design history, the impact of famous designers,
artists and architects and design movements from the rise of Modernism to Post
Modernism and “Blobitecture.” Recent curriculum developments and an emphasis
on sustainability provide numerous opportunities to explore the ethical and
environmental issues arising from design activity and analyse Green Design.
Pupils who like to keep their finger on the pulse and have a keen interest in
current affairs are particularly adept at responding to this part of the
curriculum and are able to tackle the
open ended design question in the GCSE exam with confidence. Whenever
possible, the pupils’ understanding of
design is enhanced by trips to exhibitions such as the Victoria and Albert’s
Postmodernism and The Power of Making and hands on workshops at the Design
Museum.
Work
covered in the Upper Shell extends beyond the confines of the GCSE specification
as we explore the psychological aspects of design, Maslow’s hierarchy of needs,
why we desire and accumulate products and the power of branding and
advertising. Class discussions provide an opportunity to discuss the rise of
youth culture in the twentieth century, how designers exploit our need to
belong to social groups and the cyclical nature of design.
The
Product Design GCSE is divided into two units, a written paper which comprises
40% of the final grade and an extended project (Controlled Assessment Task)
which comprises 60% of the final grade. Pupils are required to organise and
manage their time affectively and meet deadlines over several months. Sustained
effort and commitment are required to secure the highest grades and it is
expected that Upper Shell pupils attend at least one Open Workshop session per
week. Pupils are required to work independently in a relaxed environment but are supported by the setting of short term
targets and focused tasks. GCSE Product Design is not a subject in which it is
advisable to leave things until the last minute and pupils who rely their
natural ability to “pull it out of the hat” at the eleventh hour place
themselves under unnecessary pressure.
Product design requires a disciplined, motivated approach and the ability to
organised one’s time effectively – an important life skill as well as the key
to GCSE success!
See last year's masterpieces in the gallery.
See last year's masterpieces in the gallery.
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